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Why Small Businesses should “reach for the Cloud”



Small business owners often have the misconception that cloud solutions are intimidating – a concept that they couldn’t grasp. Because of this prejudice, most of them miss the chance to maximize the potential of their businesses by staying on-premise and rejecting the advantages of new cutting-edge technology.


Cloud solutions provide small businesses, and their customers, access to various businesses and applications whenever, wherever, at the palm of their hand (literally), and at a cost-effective price. Moreover, with the recent pandemic that forces most traditional businesses to close, it is only practical to take your business online where you can reach a growing digital market for lower costs than that of in-house servers.


How Cloud Computing saves you money


When talking about data storage, we can simplify it into one phrase: the more you use, the more you pay. So, if you know that you’re only going to need a web application, then why would you pay for the whole infrastructure? In Cloud, you only pay for what you use.


All-in-one business software: Instead of having to pay for in-house specialists and staff to manage email servers or run back-ups, small business owners just need to pay a small monthly fee to cloud vendors, who will in turn be responsible of maintaining their software. Solutions like Amazon Lightsail offers your line-of-business software, ranging from file storages and backups to financial and accounting software for as low as $3.50/month.


That is only a small portion of your monthly expenses when you have an in-house server – it might even be just a fraction of your electricity bill. If you think building your own on-prem data center is already expensive, you might want to take hidden costs for consideration as well. Such costs are floor space, electricity, cooling, and so on.


Storage cutbacks: Business data take up a lot of file storage and software programs, especially if you choose to set up your own on-prem storage rather than in cloud. In acquiring cloud storages, you only pay for what you need. So, instead of spending money on building your own IT infrastructure, acquiring software licenses, much more hiring an IT team to monitor and maintain this, you could invest in cloud computing storages that guarantee cheaper data management, and without having to pay for solutions you don’t use.


Improving agility and scale: In cloud, you get what you need in just a few clicks. Need your own WordPress site? Install it within seconds with your own virtual private server (VPS). Need to update your cloud application? No need to spend time and money doing it yourself, as most cloud computing features are already configured, therefore making them ready-to-use upon integration.


Similarly, cloud solutions like Lightsail are known for their quick and safe deployments that could easily handle increase traffic and workloads on your application. So, if you’re planning to expand your business on a Global basis, it would be the best choice to take your business to the cloud in order to reach more audiences with minimal effort.


Your own Testing Environment: In setting up your in-house infrastructure, it would take a lot of time to figure out what would break or malfunction, before you can actually start operating on-prem. For most businesses, especially small to medium scale companies, speed and agility are at utmost importance to beat competitors, and so, the stagnancy of building your own data storage could hold you back.


Most cloud solution packages offer a Dev/Test Environment wherein businesses could set up a dev sandboxes meant to experiment and observe their server within seconds, and destroy them once they are done with a few clicks. Not to mention that this would save you the cost of putting up an infrastructure which could take days to maintain, since you only need to pay for the hours you consumed on dev testing on cloud.


With cloud computing applications, not only do you save time and money compared to in-house servers, but this also gives you more opportunities to focus on more important aspects of your business operations without having to worry about the maintenance of in-house server hardware.


Safer data in Cloud


A barrier that keeps companies from migrating to cloud is the issue about data security threats and risks, and it is important to know that this is not a baseless fear. Although, it is also important to mention that there are also risks in having your own on-prem infrastructure, because once something malfunctions, not only will you have to spend money for maintenance, but it could affect a whole-day business operation, or worse, lose your customer data entirely.


With that said, it is still more viable to store your data to a third-party provider, wherein outages and drawbacks are much less likely. Still, the fears of businesses for leaks and threats are still valid. Therefore, it is important to invest in cloud providers that are well-known and trusted by many industry giants.


Lightsail servers run on Amazon Web Services (AWS) network – a cloud provider that is trusted in over 25 geographic regions all over the world, and are still growing in numbers. It is also important to note that giants from different industries build on AWS Cloud, namely Netflix, Kellog’s, Philips, GE, and many more. With Amazon Lightsail, you can configure your network securely including IP Addresses, DNS, firewall, and many more, ensuring that your data will be safe from external threats and risks.


Building your own image


With the rise of e-commerce sites, small businesses have a hard time making a name for themselves and standing out from competition. This is why it’s important to build your own website or application that would isolate your business from the rest.


With your own VPS, it is much easier to build your own website and application for a website, blog or online store that you want to run. Some cloud solutions already offer pre-configured websites that you could easily customize to your own liking. Much more, solutions with pre-configured development stacks also make it easy for businesses to bring their web applications online.



The cloud may look intimidating at first look, but as we enter the new normal, bringing your business to the online platform is the way to go, and the easiest and most efficient way to do this is to invest in cloud solutions. Of course, there will be a lot of confusing upon reading all the techy terms there is, but once you find the right cloud provider that knows what solution your business needs, you could say it would be smooth sailing from then on.


You can find tailormade cloud solutions offered by various cloud providers. At NegosyOnline, our partners might just have the package for you – ranging from building your own website and your own automated chatbots, to accurate forecasting of your customers’ interests and personalizing product recommendations for targeted promotions. Or, if you feel like you want to add on to your own package, NegosyOnline also offers DIY solutions through Amazon Lightsail wherein you can choose what you’ll need for your business, and of course, pay only for what you use.


It’s not too late to bring your business to the cloud, whether you are a business that started on-prem or a start-up business wanting to grow online. The most important step to take is to do it. Right now. It doesn’t matter if you dream too big or too deep, because in cloud, everything is possible right at the tip of your fingers. All that’s left to do is to take a leap and reach for the Clouds.



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